Deezer will soon let you filter out AI-generated music

Streaming platform Deezer announced on Tuesday that it is working on a new toggle to help users filter out AI-generated music. According to the company, the feature is expected to be available before the end of the year and will stop users from seeing AI-generated tracks, albums, and related artists in search results. Deezer CEO Alexis Lanternier stated in a release that the feature was prompted by clear user demand to remove AI content completely and focus on human creators. Lanternier noted that the rapid increase of AI music on the platform served as a catalyst for the feature. A company survey from last year indicated that approximately 45% of Deezer customers wanted a way to remove AI music from their feeds. Deezer added AI-detection tooling last year, reporting at the time that AI tracks made up 10% of daily uploads. By July, the company reported that figure had risen to over 50% of daily uploads, averaging 90,000 AI tracks per day. Other streaming and distribution services have adopted varied approaches to AI-generated music. Bandcamp has banned AI tracks entirely, Tidal has ended monetization for uploads of AI music, and Spotify tags AI tracks and artists more prominently. Meanwhile, reports indicate Apple Music is exploring labeling AI tracks by the end of the year. Deezer's upcoming filter represents another platform-specific mechanism aimed at addressing the rise of generative audio content.